Category Archives: Future Thinking

The Watermark Project

How do you change perception of a billion dollar company? Not with advertising but by changing the very interface that made them less than popular in the first place. By changing their product.
This is the first work that R/GA London has done for one of its newest clients, Getty Images.

Little printer

[vimeo http://vimeo.com/32796535 w=580&h=326]

Little Printer lives in your home, bringing you news, puzzles and gossip from friends. Use your smartphone to set up subscriptions and Little Printer will gather them together to create a timely, beautiful mini-newspaper.

Follow @BERGCloud on Twitter.

@tweetalondoncab

Simply follow @tweetalondoncab and when you want a cab just DM them stating pick-up time, location, destination and your phone number. A TLC representative will reply via DM and the booking will be confirmed. The driver will then call you when he/she arrives.

Via http://www.rubbishcorp.com

RockMelt – Social browser

 

Trialling RockMelt – The Social Browser

Intel’s Virtual Footwear Wall for Adidas Turns Boutiques Into Shoe-topias

Intel partnered with Adidas to show off what the wall might look like, and the results are pretty sweet. Designed by U.K. shop Start Creative, the wall renders products in 3-D, and allows a shopper to spin and zoom in on the shoes, and call up specs from a touch-screen display. Particularly hot models, like the company’s F50 soccer shoe, have accompanying video and relevant information (like the fact that F50-clad feet scored 44 goals in last year’s World Cup).

Via Fast Company

BCKCHNL – From Nation

BCKCHNL (short for Back Channel) is a super simple Twitter search app from Nation. Built with ’2nd Screens’ in mind, so whether that’s monitoring a hash-tag you’re interested, or following a specific keyword. The app uses javascript to constantly refresh the feed with new results so past the initial search it’s essentially a passive experience of watching the tweets roll by. “We wanted a simple clean interface that worked across big screens, projections, tablet devices and mobile devices alike”

Perfect for keeping up with the XFactor slag match.

Want to attach content to barcodes?


Stickybits
, claims to be “a fun and social way to attach digital content to real world objects” which sounds very interesting. Imagine the possibilities for on-pack promotions – buy a can of Coke, scan the barcode, and a whole range of digital/exclusive content (photos, videos, music etc) is automatically delivered direct to your mobile phone. Scan a cereal box barcode and get recipes, attach a video to a birthday card (Stickybits also allow you to print your own unique barcodes for personal use). It all sounds great, but there’s a massive barrier, the consumer needs to download the app in order to get the content. Will apps like this ever replace the simple mechanic of a text message?

It was only a matter of time. TV (real TV) on your/my iPhone

http://www.tvcatchup.com/channels.html

It was only a matter of time. Now (in Beta) you are able to watch a selection of your favourite UK channels/programmes on your iPhone. I don’t know how long the lag time is though. I think it’s around half an hour, but still, beats reading about Amy Winehouse in the Metro.

WEAR UR WORLD

MIT researcher Pattie Maes demonstrated a new gadget earlier this week at a technology conference in South California. It is called Wear Ur World (WUW), or 6th Sense and allows you to access information as though you always have a PC in front of you, but controlled by hand gestures.

Vodpod videos no longer available.

more about “One Clip“, posted with vodpod

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WORLD WIDE WAR

Agency Republic has just launched the first ever world wide internet shoot-em-up for Killzone 2

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TED TALKS 2009

picture-12TED talks 2009 is happening this week in California. Several will be released this week. 

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